CONSUMER OPINION RESEARCH ON THE PHYSICAL THERAPY AND REHABILITATION SERVICE OFFERED AT HOME

Abstract

The study, conducted from 2022 to 2024, aims to gather users' opinions on the availability of new opportunities for physical therapy and rehabilitation at home in Vienna, the capital of Austria. The target group for our service comprises individuals aged 15 to 80 residing in Vienna. This study examines users’ attitudes, both past and present, towards physical therapy and rehabilitation, as well as their desires and opportunities to benefit from the latest mobile home services offered. A survey was carried out to identify the needs of the study. The questionnaire was provided electronically in three languages (Bulgarian, English, and German) and consisted of 10 questions. Thirty-two users from the target group participated in the survey, composed of 16 who had previously used the service and 16 who had not. In analysing the study's results, an alternative approach was employed, utilising the relative shares (in percentages) of the preferred responses from the two groups under examination. The pilot study facilitated a detailed characterisation of the future users of our service in terms of gender, age, educational qualifications, types of health issues, preferences for procedures, concerns about allowing strangers into their homes, and perceptions of service quality and accurate price determination.